WONDER WOMEN

Many thanks to Sophie Devonshire, Hilarie Viener and Jane Frost for your advanced praise and for supporting the Wonder Women in Marketing book launch. Launch day is 4th March – you can pre-order on Amazon or the Book Depository, who offer free international shipping. The stories and interviews ably demonstrate how much women have contributed to marketing and how things have got better. Its conclusion that, despite the need for further change, women see the future as bright and diverse…

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If you need convincing that Wonder Women – Inspiring Stories and Insightful Interviews with Women in Marketing is for you …… Great marketing overcomes all obstacles to solve consumer problems. The Wonder Women in this incredible collection of inspiring marketing stories show us all what is possible when you have a vision and the determination to succeed. I love how Katy and Giles really get to the nub of each challenge and how these Wonder Women overcame adversity to achieve…

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Katy and I have loved the opportunity this book gives us to shine a light on the careers of so many incredible women in the industry. One of our Wonder Women is Harriet de Swiet. Harriet is Managing Director APAC at Brand Learning, which is now part of Accenture. She has just announced she will be moving to a new post with Accenture in March based in Amsterdam. We wish her all the best in her new role. Harriet has…

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In our new book celebrating Wonder Women in marketing, one of the key take-outs is that the brave new world for exceptional marketers centres around diversity and inclusion – and specifically diversity of thinking.  It’s not about advocating an all-female future; it’s not about denigrating or being in competition with men; it’s about blending both masculine and feminine characteristics, creating gender-balanced teams, working together and being successful together. That’s why we’re calling on all the enlightened men out there to…

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Delighted that Management Today ( #MT_editorial) have published an extract from Katy Mousinho and my new book – Wonder Women – Inspiring Stories and Insightful Interviews with Women in Marketing It is one of the forty stories featured so enjoy a sneak preview https://www.managementtoday.co.uk/jo-malone-created-buzz-without-spending-money-advertising/women-in-business/article/1705701?bulletin=inspiring-women-bulletin&utm_medium=EMAIL&utm_campaign=eNews%20Bulletin&utm_source=20210211&utm_content=Women%20in%20Business%20(116)::&email_hash=

The ‘Women are Coming’ has been trending on social media : While the world has been distracted by the noise of all those resistant to change, change has been happening anyway Watch this emotive video on YouTube of some of the inspirational women empowering change across the globe https://www.youtube.com/watch?v=tUujjBqpxOg

Our book contains 40 stories of women in marketing but there are plenty more stories that didn’t make the cut. This is a wonderful tale, so good in fact I have told it before and I’m sure I’ll tell it again It is the tale of Barbe-Nicole Ponsardin who is perhaps better known by her married name Barbe-Nicole was the daughter of an affluent textile industrialist in Reims, France. Next door lived Philippe Clicquot who also ran a successful textile…

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