With the launch of our book fast approaching Katy and I were asked by The Marketing Society to think about what the future holds for women in marketing and we came up with 10 reasons we think that the future is bright https://www.marketingsociety.com/think-piece/wonder-women-10-reasons-why-women-should-be-optimistic-2021
When I heard that Kamala Harris was to be Joe Biden’s running mate, I read her autobiography, The Truths We Hold, which is an empowering memoir about the values and inspirations that guided her life. Definitely worth a read! Now she has become Vice President the whole world has been talking about her and she is without a doubt a brilliant role model for all women and an inspiration for all leaders. The article that struck me most this week…
Like so many other people I was taken by Amanda Gorman’s poem,. My personal favourite lines were “And so we lift our gazes not to what stands between us, but what stands before us.” Powerful cry for unity and progress
The interviewees in our book have had amazing careers. We hope their stories and experiences will be an inspiration to anyone considering a career in marketing. Pat Taylor started in pharma sales as one of the first female reps for a small Swedish company that became part of Pharmacia, then Pfizer, where she was one of the first women to become a global brand marketing lead in big pharma. During the interview, we talked about her journey from sales to…
There’s an art to self-promotion. Too much and you’re a braggart, too little and you’re left wondering why less competent people keep getting promoted above you. Folk wisdom tells us that men are better at self-promotion than women, which has contributed to disparities in pay and the gender imbalance in senior positions. This was certainly a topic of conversation amongst many of the women we interviewed for our Wonder Women book. “Arguably men take more risks. There is also more…
Sally Bibb is one of the Wonder Women interviewees in our book. She is the founder of Engaging Minds, a specialist strengths consultancy. She is a coach, consultant, and author of three books on strengths. Giles had the pleasure of reading and reviewing her latest, “The Strengths Workbook: An Eight-week Programme to Discover your Strengths” last year. If you’d like to see what Giles thought about the book you can read it here: https://www.marketingsociety.com/book-club/book-many-strengths or you could buy a copy…
Giles has started working on another possible book project and whilst doing some background work on it, he rediscovered Chimamanda Ngozi Adiche’s, “We should all be feminists” TED talk and book. She tells a wonderfully entertaining and poignant story of discovering feminism as a Nigerian woman and how she came to describe herself as a Happy African Feminist Who Does Not Hate Men And Who Likes To Wear Lip Gloss And High Heels For Herself And Not For Men. If…
We think we’re at an exciting tipping point. Feminism is all too often a contentious word, but when you ask people how they feel about women and men being equal, most claim to be in favour. After winning the right to vote in the first wave, feminists have been fighting for liberation, individualism, and equal opportunities for themselves and others ever since. We’re now in the fourth wave of feminism, where the internet and social media have enabled diverse voices…
Throughout history women have often adopted an attitude of ‘just ignore and carry on’ and don’t make a fuss. However, in recent times there has been a release of all that stored anger, channelling it to good effect. In many ways this isn’t seen as a feminine trait but can serve women well, as the suffragettes proved. Nowadays you have role models like Cindy Gallop Niño, who gave the following advice at the Creative Equals’ Future Leaders conference in London…
The business rewards of greater gender diversity are potentially huge, with benefits that accrue not only to women but to men and wider society. But progress cannot come without an open debate. We know quite a lot about what junior and senior women think about gender issues at work but do we have much insight into the male perspective? The problem is that women mostly talk to other women about gender and men mostly stay silent or are excluded –…