WONDER WOMEN

This was a question asked at the end of the The Marketing Society‘s webinar, ‘Wonder Women – what does the future hold for women in marketing?’ streamed from Singapore last week. Our response comes in two parts – firstly, our insights from the stories and interviews in the Wonder Women book, and secondly, the learnings we garnered from reading the brilliant book, The Other Half – Creating Gender Balanced Teams for Sustainable Success, written by Simona Scarpaleggia who was CEO…

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On Sunday it was Mother’s Day, not in the UK, but in many countries across the world including the USA, Canada, Australia, India, Japan, Germany, Italy and others.  We wrote a series of blogs on mothers in marketing in March to celebrate UK Mother’s day (which you can read via the links below),  so this time we thought we’d take a slightly different stance and celebrate all the stay-at-home mothers around the world. I always correct a mother when she…

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Working with Katy on the book has been a wonderful experience. Her thinking and her quotes, like this one, are often so intelligent and insightful.

Early this morning (UK time, and lunch time in Singapore) Katy and I were delighted to take part in the Marketing Society’s webinar: ‘Wonder Women – what does the future hold for women in marketing?’, streaming from Singapore. It was hosted by David Mayo, Chief Operating Officer at ADNA Global, who kept the conversation flowing brilliantly and even managed to keep the session to time. I spoke about the inspiration behind the book and the impact it appears to be…

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