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Author: Giles Lury

THE ONLY WOMEN TO PUT THE PHONE DOWN ON NELSON MANDELA – NOT ONCE BUT TWICE

THE ONLY WOMEN TO PUT THE PHONE DOWN ON NELSON MANDELA – NOT ONCE BUT TWICE

Some people are natural-born storytellers. One such storyteller is Sandy Griffiths, a South African by birth with a truly international career. We had the pleasure of interviewing her for this book (you can read this interview in the Insightful Interviews section of the book). She told us a number of stories, and this one really touched a chord. Rather than us retell it, we thought we would use the interview and let her tell it in her own words. It…

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BLIND SPOTS – (R.J.) Bec Brideson

BLIND SPOTS – (R.J.) Bec Brideson

While Katy and I would love you to read our book we recognize that there are lots of other books around the topic that are well worth reading too. (R.J.) Bec Brideson’s “Blind Spots” is one of them and here is the review I wrote of it for the Marketing Society a few years ago. Given this is a book about how many businesses still don’t get the importance of women to their future success, given it highlights the need…

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THE WONDER OF AMERICAN WOMEN IN MARKETING – A Woman’s Place

THE WONDER OF AMERICAN WOMEN IN MARKETING – A Woman’s Place

Working on “Wonder Women”, Katy and I spent considerable time researching stories of how women had contributed to the success of brands old and new, and we have included 40 tales in the first section. Over 50% of the stories feature American women so we’re delighted that the book has just been launched in USA. In the book we grouped the stories into four categories – A Woman’s Intuition, Girl Power, A Women’s Work and A Woman’s Place. We thought…

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THE WONDER OF AMERICAN WOMEN IN MARKETING – A Woman’s Work

THE WONDER OF AMERICAN WOMEN IN MARKETING – A Woman’s Work

In the first section of “Wonder Women”, Katy and I tell 40 stories of how women had contributed to the success of brands old and new, Over 50% of the stories features American women so we’re delighted that the book has just been launched in USA. In the book we grouped the stories into four categories – A Woman’s Intuition, Girl Power, A women’s Work and A woman’s place. Today’s taster is an edited form of one of the stories…

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THE WONDER OF AMERICAN WOMEN IN MARKETING – Girl Power

THE WONDER OF AMERICAN WOMEN IN MARKETING – Girl Power

Working on “Wonder Women”, Katy and I spent considerable time researching stories of how women had contributed to the success of brands old and new, and we have included 40 tales in the first section of the book. Over 50% of the stories features American women so we’re delighted that the book has just been launched in USA. In the book we grouped the stories into four categories – A Woman’s Intuition, Girl Power, A Women’s Work and A Woman’s…

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THE WONDER OF AMERICAN WOMEN IN MARKETING – A Woman’s Intuition

THE WONDER OF AMERICAN WOMEN IN MARKETING – A Woman’s Intuition

Working on our book, “Wonder Women”, Katy and I spent considerable time researching stories of how women had contributed to the success of brands old and new, and we have included 40 tales in the first section. Over 50% of the stories features American women so we’re delighted that the book has just been launched in USA. In the book we grouped the stories into four categories – A Woman’s Intuition, Girl Power, A Women’s Work and A Woman’s Place…

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We want to tell you some stories

We want to tell you some stories

Katy’s and my latest article, published in Dialogue Review magazine, with edited highlights from some of the stories from the book about the female leaders who have built brilliant brands including Marcia Kilgore, Brownie Wise, Coco Channel and Nathalie Molina Niño amongst others.

WONDER WOMEN – WHAT DOES THE FUTURE HOLD FOR WOMEN IN MARKETING?

WONDER WOMEN – WHAT DOES THE FUTURE HOLD FOR WOMEN IN MARKETING?

Early this morning (UK time, and lunch time in Singapore) Katy and I were delighted to take part in the Marketing Society’s webinar: ‘Wonder Women – what does the future hold for women in marketing?’, streaming from Singapore. It was hosted by David Mayo, Chief Operating Officer at ADNA Global, who kept the conversation flowing brilliantly and even managed to keep the session to time. I spoke about the inspiration behind the book and the impact it appears to be…

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